Archive for June, 2018
Every day, more and more people are realizing the power that comes with access to the internet. Anybody, whether you’re a business owner, blogger, an aspiring website designer or if you just want to sell some of your old junk on the web, building a website can be incredibly beneficial to you. It is important, though, to keep in mind some of the basics and ground-level tips for website design.
Use Social Media
Nearly a third of the world’s population now uses some sort of social network on a regular basis. Integrating social networking into your website has become easier than ever before, and the benefits far outweigh the time spent learning how to make it work. It can often be as simple as linking to a Twitter feed or maintaining a Facebook page for your business that connects to your website.
Stop if you’ve heard this before:
Every business owner needs digital marketing. It’s effective. Cheap. It reaches target audiences.
It’s true. But digital marketing seems difficult. For many, traditional marketing methods make sense: Trade shows, bumper stickers, flyers, and the all important newspaper, television, and magazine advertisements.
Why is digital marketing important? Why does it matter?
Here are five reasons why every small business owner needs digital marketing.
One: Digital Marketing Is Easier Than You Think
Digital marketing has many positive qualities compared to traditional marketing. Cost-effectiveness. Optimization of conversion rates. It is surprisingly easy to do.
Think about a newspaper ad: There’s the text, which has to be thought up. There’s the image, which has to be drawn up. There’s the contact with the newspaper to set up the ad and there are decisions about which page to put it on and what size it will be.